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Proactive messaging is sending an outbound message to a customer before they've messaged you — confirmations, reminders, notifications.

What is Proactive Messaging?

Compare the ways to send proactive messages — Intercom, HubSpot, Reach, API, broadcasts — and pick the one that fits your workflow.

Choosing a Proactive Messaging Method

Not every channel supports proactive messaging. This article lists the channels that do and the kind of content each one accepts.

Supported Channels for Proactive Messaging

Every proactive send offers a "start conversation" option — turn it on when you want replies in your CRM, off for one-way notifications.

Understanding the Start Conversation Option

Tarek Khalil

Understand proactive messaging methods, supported channels, and start-conversation behavior.

Proactive Messaging Overview

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